training starts 0n april 20th!
Build your online authority, expand beyond your zip code, and create the foundation for new opportunities, new income streams, and a brand that grows with you, in just 90 days.
Build your online authority, expand beyond your zip code, and create the foundation for new opportunities, new income streams, and a brand that grows with you, in just 90 days.


They post without clear positioning
They try to market their personal brand the same way they market their clinic
Their expertise isn't packaged in a way people immediately understand
They don't have a simple system for showing up consistently


"Dr. Lauryn has a way of helping you see your vision more clearly and align it with who you really are and what you’re here to share. "
Before working with Dr. Lauryn, I had so many ideas about my personal brand but struggled to clearly articulate what I truly wanted it to be.
The Personal Brand Protocol brought me so much clarity. Dr. Lauryn has a way of helping you see your vision more clearly and align it with who you really are and what you’re here to share. Her wisdom and expertise are unmatched.
Honestly, just being in the room with her shifts something. There’s an energy and confidence in the way she leads that makes you feel both supported and inspired to step fully into your voice.
The Personal Brand Protocol was absolutely worth the investment. If you’re building a brand and want clarity, direction, and guidance from someone who truly knows what she’s doing, Dr. Lauryn is the person to work with.






By the end of the 90 days, you will not just have ideas. You’ll have the message, assets, systems, and strategy to build your authority like a real business.

what's inside
personal brand protocol
🔓 Module 1: Break the Chains
Rewire your mindset for limitless income and overcome fear, perfectionism, and imposter syndrome.
🧭 Module 2: Find Your People, Find Your Power
Discover your niche and the audience that will actually pay you.
✍️ Module 3: The Content Code
Never run out of content ideas again. Learn to engage your audience with ease.
🚀 Module 4: Trust Accelerator
Establish authority through long-form content (podcasts, blogs, videos).
🎤 Module 5: The Pitch Perfect Formula
Create bios, landing pages, and pitch decks that get you paid.
💸 Module 6: Money on Autopilot
Build your first funnel and email list to create sales while you sleep.
🌟 Module 7: From Invisible to Profitable
Learn how to pitch yourself for speaking, sponsorships, and brand deals.
🤖 Module 8: AI-Powered & Unstoppable
Use AI to automate, optimize, and scale your brand.
Each module comes with a mix of strategy and “look-over-my-shoulder” tutorials so you can implement as you go.
"PBP didn't just give me tools, it gave me clarity."
Before joining Personal Brand Protocol, I was stuck. I had the followers, I had the know, like, and trust factor but monetizing my audience felt like pulling teeth. I had been selling one product for an entire year with no real growth plan and no clear path forward. PBP completely changed that.
Dr. Lauryn helped me get crystal clear on my offer structure. From there, I learned how to run webinars, launch programs in cohorts, and stop feeling like I had to sell 24/7. I finally understand that having followers and knowing how to monetize followers are two very different things and the strategy has to match the goal.
What I appreciate most is that I now have a real growth plan. I know exactly what it takes to launch a program, how to show up daily to increase engagement, how to speak directly to my niche, and how to build toward bigger goals like a podcast or YouTube channel down the road.
PBP didn't just give me tools, it gave me clarity. If you're someone who has built an audience but can't figure out how to turn that into income, this program is exactly what you need.

training starts on april 20th
Full 90-day program
4x group Q&A calls
Tech tutorials + templates
Access to 120+ providers in the community
30-min niche-clarity call with Lauryn
Brand board (colors, fonts, style)
Fully built landing page + domain connected
Articles of incorporation template
6 months of membership included
Full 90-day program
4x group Q&A calls
Tech tutorials + templates
Access to 120+ providers in the community
30-min niche-clarity call with Lauryn
Brand board (colors, fonts, style)
Fully built landing page + domain connected
Articles of incorporation template
6 months of membership included
Full 90-day program
4x group Q&A calls
Tech tutorials + templates
Access to 120+ providers in the community
30-min niche-clarity call with Lauryn
Brand board (colors, fonts, style)
Fully built landing page + domain connected
Articles of incorporation template
6 months of membership included
Full 90-day program
4x group Q&A calls
Tech tutorials + templates
Access to 120+ providers in the community
30-min niche-clarity call with Lauryn
Brand board (colors, fonts, style)
Fully built landing page + domain connected
Articles of incorporation template
6 months of membership included
Full 90-day program ($4,500)
9 months access to the modules.
Tech tutorials + templates ($2,000)
3x live group calls ($3,500)
2x additional live group CEO focused calls on how to navigate clinic brand and your own. ($2500)
5 months inside Dr. Lauryn's exclusive membership ($1, 250)
30-min 1:1 call with Lauryn on your next 6 month blueprint ($1,000)
(20 seats max)
$4,995











I started my podcast because I wanted more joy and creativity outside of adjusting patients all day.
Honestly, I just needed a spark.
What I didn’t expect?
I built a successful practice, but eventually I realized I did not just want more patients.
I wanted more leverage. More creativity. More freedom.
More ways to use my expertise beyond the walls of my clinic.
What started as a personal platform turned into so much more.
A podcast that gets 6-10k downloads per month.
Paid speaking opportunities.
Multiple Brand deals.
6-figure course launches.
And that is exactly why I created Personal Brand Protocol.
Because so many doctors have the expertise, credibility, and work ethic to build something powerful online.
They just need the right strategy to turn that expertise into authority.
Now I help doctors do exactly that.
Not by becoming influencers.
Not by posting nonstop.
But by building a trusted brand that opens doors, creates leverage, and grows with them.


No guessing.
No cobbling things together.

No, this is the final time we will be running Personal Brand Protocol.
Nope. This isn’t about chasing brand deals or becoming TikTok famous (unless that’s your jam). It’s about building a personal brand that supports your practice, your services, and your bigger goals, whether that’s filling your clinic, launching an online offer, or simply being known for what you do best.
You don’t need to be a tech wizard. We keep things simple, step-by-step, and give you tools/templates to plug and play. If you can post on Instagram or send an email, you’ve got what it takes.
Totally fine! Most people don’t when they start. Part of this program is helping you clarify who you serve and how you want to show up online. You don’t need it figured out ahead of time; we’ll get you there.
Plan on a couple of hours a week. Some weeks you’ll be in creation mode, other weeks you’ll just be showing up and tweaking. The goal is consistency, not overwhelm. You’ll get momentum without burning out.
How is this different from the monthly membership?
→ Nope. This isn’t about chasing brand deals or becoming TikTok famous (unless that’s your jam). It’s about building a personal brand that supports your practice, your services, and your bigger goals—whether that’s filling your clinic, launching an online offer, or simply being known for what you do best.
→
Instead of committing to a full year right away, we’ve restructured how everything flows. You’ll start with this 90-day training program to build your foundation and momentum first. After that, if you want to stick around for ongoing community, monthly trainings, accountability groups, and extra support—you can! It’s month-to-month after the 90 days, and you can cancel anytime.
Basically, the only way into the membership now is by going through this program first.
DO I HAVE TO BE AN INFLUENCER?
→ Nope. This isn’t about chasing brand deals or becoming TikTok famous (unless that’s your jam). It’s about building a personal brand that supports your practice, your services, and your bigger goals—whether that’s filling your clinic, launching an online offer, or simply being known for what you do best.
→
Nope. This isn’t about chasing brand deals or becoming TikTok famous (unless that’s your jam). It’s about building a personal brand that supports your practice, your services, and your bigger goals—whether that’s filling your clinic, launching an online offer, or simply being known for what you do best.
What if I’m not techy?
→ You don’t need to be a tech wizard. We keep things simple, step-by-step, and give you tools/templates to plug and play. If you can post on Instagram or send an email, you’ve got what it takes.
→
You don’t need to be a tech wizard. We keep things simple, step-by-step, and give you tools/templates to plug and play. If you can post on Instagram or send an email, you’ve got what it takes.
What if I don’t know my niche yet?
→ Totally fine—most people don’t when they start. Part of this program is helping you clarify who you serve and how you want to show up online. You don’t need it figured out ahead of time; we’ll get you there.
→
Totally fine—most people don’t when they start. Part of this program is helping you clarify who you serve and how you want to show up online. You don’t need it figured out ahead of time; we’ll get you there.
How much time does this take?
→ Plan on a couple of hours a week. Some weeks you’ll be in creation mode, other weeks you’ll just be showing up and tweaking. The goal is consistency, not overwhelm—you’ll get momentum without burning out.
→
Plan on a couple of hours a week. Some weeks you’ll be in creation mode, other weeks you’ll just be showing up and tweaking. The goal is consistency, not overwhelm—you’ll get momentum without burning out.
What if I don’t own a clinic?
→ No problem. Many members are clinicians with practices, but plenty are building personal brands, online offers, or side services outside of clinic walls. If you’ve got skills you want to share and a message you want to grow, you’re in the right place.
→
No problem. Many members are clinicians with practices, but plenty are building personal brands, online offers, or side services outside of clinic walls. If you’ve got skills you want to share and a message you want to grow, you’re in the right place.
Not sure if Personal Brand Protocol is the right fit for you?
Or maybe you just want to chat through your goals before diving in?
Book a free 1:1 discovery call with Dr. Lauryn.
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